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Tom Murphy's picture

How To Influence On Twitter: Research Results from New Algorithm Give Guidance

Recent work done at HP Labs, the exploratory and research group for Hewlett Packard, shows what most of us suspected as being true all all along; that just because a person has a lot of followers, it doesn’t mean they have a lot of influence.

In September 2009, using an algorithm they devised called the IP (Influence/Passivity) algorithm, a team of researchers from HP Labs continuously queried the Twitter Search API for 300 straight hours for all tweets containing the string of letters 'http'. Finding this string in a tweet would indicate the presence of a URL, and demonstrate that a web page was being shared or retweeted by means of a link.

In that time period, they acquired 22 million tweets with URLs present. This accounted for 1/15th of the entire activity of Twitter at the time. The URLs were checked for validity, and by revisiting the Twitter API they could determine who the user for each URL was, and in particular who their followers and followees were as well. From that information, a complete social graph was constructed from the dataset generated by the users sampled.

John Conroy's picture

Twitter Grows Up: The Start of a New, More Mature Era


Number of Twitter posts per day, and projected growth.

It seems that Twitter has grown up. From work undertaken to determine the growth rate of Twitter at the Discipline of Information of Technology which is part of the National University of Ireland, Galway, it appears that Twitter is now growing at a constant rate. It’s growth is no longer dramatically and somewhat erratically determined by early adopters and the subsequent wave of trend followers.

This constant rate of growth reflects Twitter's now established role as a social tool and people are joining this online social network when and as they find it useful.

From December 2009 until June 2010 myself and Josephine Griffith ran an experiment to track the growth of Twitter. To measure the rate of growth of this online social network we used two key metrics: The number of Twitter users and the number of tweets posted.

Tom Murphy's picture

Do - Enough Talking; The Creation of the Social Web Acid Test

Recently, John Breslin, editor and publisher of Socialmedia.net, attended the federeated social web summit. A workshop held in Portland, Oregon. It was an invite only meeting which was denoted as being a “This is a “how” meeting, not a “why” or “whether to” meeting.”

The idea of the federated social web is to build upon open web protocols that allow for various web projects to interoperate.

As John says, we get the chance to create technology that will “allow many different websites to talk to each other, to communicate, to exchange information.” The point of the summit was to find out “what sort of technologies are out there and what sort of standards are out there to exchange information back and forth.”

Tom Murphy's picture

Privacy Versus Consent, And How It Applies To Social Media And The Web

Facebook is engaged in another legal fracas in Germany. But that won’t date this article as I am sure Facebook and other social media services like them will continue to be hauled before the courts until they wake up and realize what the real issue is here. It is not about privacy. It is about consent.

If someone takes something without permission, it’s not inconsiderate, it is stealing. Taking other people’s information is not about whether it is private or not. It is about acting in a non-consensual manner, very much in the way of tin-pot dictators and other assorted bully boys throughout the ages.

One argument goes that because anything you put on the Internet is public or is assumed to be public, even if protected, then it is somehow fair game. We know this isn’t true because if you libel or defame someone on the Web, you face the same legal consequences as you would if you had done it any other medium.

John Breslin's picture

Thought Leaders From Facebook, Google, Automattic, Diaspora* Gather In Portland For Federated Social Web Summit

Thought leaders from a variety of social web companies and organisations will converge on Portland, Oregon this Sunday to discuss the "federated social web": an extension to the current social web, built upon various open web protocols, that will allow social websites to interoperate and better communicate with each other in a decentralised, distributed manner. (More details at the Federated Social Web Summit page.)


People attending the Federated Social Web Summit.

This is the first time that so many of the big players in this area will be in the same room together - Facebook, studiVZ, Google, Automattic, Diaspora*, Vodafone - to name but a few. I'll also be there representing the SIOC project initiated at DERI, NUI Galway. The event is being organised by status.net Inc., the company whose software powers Identica and many other microblogging services.


Organisations represented at the Federated Social Web Summit.

John Breslin's picture

Social Media Ltd. Gets An Office

I'm happy to announce that Social Media Ltd., the company behind socialmedia.net, has a new home at NUI Galway's Business Innovation Centre. It's exciting when you make the move from being a virtual organisation to having an office and a desk, and Tom has already checked into the socialmedia.net HQ on Foursquare.

We'd like to thank everyone at the NUI Galway Technology Transfer Office for their help in getting set up. The TTO are also well represented social media-wise, on Twitter as @nuigalwaytto and on YouTube as nuigalwaytto.

John Breslin's picture

Who's "Most Tweeted" In The Irish Twitterverse?


The Irish Twitter users who received the most replies from other Irish users during the study.

A research project by John Conroy, a Masters student supervised by Josephine Griffith at NUI Galway, has gathered some interesting statistics on Twitter usage and the most tweeted users in Ireland (during February / March 2010).

The study acquired 307,168 tweets from a group of Irish Twitter users. These tweets yielded 93,022 resolvable replies (@someuser), and another 7,298 retweets. Therefore, a third of the tweets investigated contained either a reply to another user or a retweet. Of the 93,022 resolvable replies, the vast majority were directed at users external to the Irish group. 15,364 replies (16.5%) were directed at an Irish user, and 77,658 (83.5%) at a user outside of Ireland. (Just over 2,000 investigated tokens were spoiled, often due to typos or e-mail addresses being detected as replies.)

John Breslin's picture

Social Games Publisher Zynga To Set Up A Base In Ireland

Zynga, a prominent "casual games" company that develops games for social networking websites such as Facebook and MySpace, has announced that it will establish a base in Ireland shortly. Zynga is best known for its FarmVille and Mafia Wars games.

According to reports in the Irish Independent today, Shernaz Daver from Zynga's corporate communications division confirmed that the company is in the process of setting up an Irish base. This follows on from the opening of Zynga's first non-US base in Bangalore, India last month.

John Breslin's picture

boards.ie SIOC Data Competition moves start date to 1st September

Signups are now being accepted for the boards.ie SIOC Data Competition, and data sets will be made available to verified accounts for download from the 1st September 2008.

John Breslin's picture

Measure your digital status with QDOS

20071204a.png Garlik, a UK company that focuses on personal information control, have recently launched the QDOS site (pronounced "kudos", and no, it's nothing to do with the old operating systems of the same name) for measuring your "digital status" or estimated online rating.

According

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